HOW DO SELLERS SELECT THE RIGHT ESTATE AGENT?
When appointing a Property Professional to market and sell your property, take care to establish the agent’s credentials and discuss their marketing plan with them before you entrust the agent to guide you through this journey. Here are some points to look out for:
- Real Estate qualifications and credentials: South African estate agents have various levels of professional qualifications. Sellers and Buyers have the right to check a real estate agent’s credentials with their regulating body, the Estate Agency Affairs Board, and may request a copy of their Fidelity Fund Certificate (FFC).
- Market and Legal Knowledge: Estate agents make it their business to know their market, the properties that are available and the prices achieved. Their local knowledge and experience in the area should provide you with the confidence that you are well-informed and in good hands. Estate agents are also familiar with the ever changing legal pitfalls and technicalities that go hand in hand with the buying and selling of real estate.
- Negotiating skills: Developing relationships, rendering a good service and negotiating deals is what any quality agent should do. Negotiating and closing deals that satisfy both the seller and buyer show the true measure of a good agent.
- References and support structure: References and personal testimonials should be made freely available for you to view, to prove an agent’s track record. Before you commit, find out more about the agent. The agent’s website, property portals and social media can also give you a good indication of their business.
Property.CoZa Property Professionals come from all walks of life and have the right credentials to handle your assets and property needs. Our e-business trading strategy empowers our entrepreneurial agents to market and sell properties using the best IT tools available in the market.
Property.CoZa Property Professionals understand that our service is not just about a sale, it’s about a relationship for life.
For more information, please feel free to visit www.propertycoza.com